Sony Bravia KLV-46W300A

IIPM Programme :- SUPERIOR COURSE CONTENTS

Technical Specification

Screen Size – 46 inch (117cms); Display resolution – 1920x1080p; Response time – 8ms; Dimensions (WxHxD) – 1120x782x307
PRICE: Rs.1,65,000
WARRANTY: 1 year

The Sony Bravia LCD truly reflects the best picture quality standards in its category. Takakiyo Fujita, GM-Marketing, Sony India says, “Sony’s 46 inch (117cm) W-series BRAVIA features BRAVIA Engine 2 which incorporates full digital signal processing technology in all high-quality image processes, thereby maximising the features of display devices and producing sharp, vibrant, life-like images.” It promises the advanced backlight module WCC-CCFL that gives the brightest picture with the improved advanced contrast enhancer and dynamic contrast of 33000:1. The three way high-definition multimedia interface gives you maximum pleasure as far as picture quality is concerned; and this little reason for post-purchase cognitive dissonance amongst its buyers. The USB allows you to gain easy access to the music players and other devices with PC connectivity. With a four-way surround sound feature, the high-quality sound plays a big role in marking the product’s success.

Marketers’ delight: Sony Bravia has arguably the best the picture quality and powerful sound systems amongst all 46 inch LCDs available in the market.

Tester’s note: Pros – Sharp picture. Excellent connectivity. Built-in photo viewer. Comprehensive video settings. Cons – Thin-sounding speakers. No backlight for remote control which makes it unfriendly.

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Source : IIPM Editorial, 2008

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.
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The art of war...and losses!

Now IIPM's World-Class Education... for everybody!!

Toyota continues being hit despite expanding operations; the whys...

Let’s be honest! The double digit growth rate witnessed by the domestic auto market simply rocks. Between April-March 2007-08, 1,203,531 cars were sold in India and manufacturers are finding it hard to meet the unfathomable demands. As a consequence, competitors like Hyundai, Honda, and our protagonist Toyota Kirloskar too are all set to expand capacities in India.

According to market reports, Toyota will invest close to $340-360 million for a new plant near Bangalore, which is expected to have an annual capacity of 100,000 units, taking the total capacity of Toyota to nearly 150,000-160,000 units. Srinivas Krishnan of BS Motoring spoke to B&E, “Toyota wants to increase capacity simply because it wants to sell more cars here.” Ironically, Toyota continues suffering hits to their net earnings despite being operationally efficient.

Where is Toyota going wrong? With a vibrant automotive market, India offers a major opportunity towards future sustainability, but only through massive volumes; an area which Toyota has still not mastered. Toyota – which is already facing strong competition from rival Honda in the D segment, where the former’s Corolla has been a casualty at the hands of the latter’s Civic – is thankfully chalking out plans to launch a new small car in India, based on Toyota’s iQ concept. “Toyota is developing an all new small car for the Indian market,” says Krishnan. But the fact is that Honda, with its planned launch of the smashing small car Jazz, seems to have taken the lead here too. The answer to Toyota is quite simple – mass appeal cars! Or of course, learn Sun Tzu’s The Art of War...& Losses!

Karan Mehrishi

For more articles, Click on IIPM Article.

Source : IIPM Editorial, 2008

An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).

For More IIPM Info, Visit below mentioned IIPM articles.
IIPM INTERNATIONAL - NEW DELHI, GURGAON & NOIDA
IIPM - Admission Procedure
IIPM, GURGAON
IIPM : EXECUTIVE EDUCATION
IIPM’s 36th Glorious Year of Academic Excellence
IIPM Ranked No. 1 B-School In Global Exposre - Zee...
4Ps Power Brand Awards 2007
When IIPM comes to education, never compromise
IIPM is A World of Career
Why Study Abroad When IIPM Gives You 3 global Advantages!
IIPM Ranked No. 1 B-School In Global Exposre - Zee...